BEST FRIEND

Rinaldo Franco Spa has been leading the market for 60 years so far, both on the national and international field of Pet. The company trades thousands of articles, distributed under the trade marks Best Friend (aimed at mass market), Record (for retailers and gardens), Best Bone (food and snacks for dogs and cats), Cat&Rina (cat products) and Aqua Friend (articles for aquariums and turtles).

The strenghts of the offer are accessories for cats and dogs ranging from commodities (famous are the puppy trainer pads Tapí and Pì Stop) to the silica, paper cat and corn litter Cat&Rina, to the manufacture of dog harness and hi-quality shampoo Best Friend branded in addition to a wide range of Home design fabric beds and Fashion clothing line for dogs.

The offer involves also the quality of products and the service to trade, granted by 50 agents and many merchandisers who operate all over the country. This is ever since on top of the priorities of Rinaldo Franco Spa. To this you got to add also a  top service of assistance which allowed to organize in the mass market promotional areas specifically meant, using specific products for any kind of pet, shelved on innovative floor-stands.