WEBINAR LOOKING BEYOND THE MARKET CHALLENGES USING TRADE FAIRS
Looking beyond the market challenges using trade fairs
Thursday 24th November at 2.30 pm
On Thursday 24th November at 2.30 pm, Zoomark will be kicking off its series of webinars leading up to the event in 2023 (in BolognaFiere, 15th-17th May). The first one is entitled "The national and international scenarios of the Pet market. An exploration in the run-up to Zoomark 2023, with a view to making the most of the show".
How are companies reacting to the current market situation?
How are consumers behaving?
What role does the show play, at such a complex time, when it comes to promotion and strategic planning, at the service of businesses, retailers and visitors?
These are just some of the topics the webinar will look at, with the help of Luciano Fassa, General Manager of Monge spa, Paolo Castegnaro, Operations Manager of Trixie Italia spa, and Paola Cane, CEO of MiaSolutions.
The webinar will be opened by Domenico Lunghi, Director of Direct Events for BolognaFiere, while Davide Bartesaghi, Editorial Director of PetB2B – the event's Media Partner – will moderate the debate.
The webinar will be streamed live with simultaneous translation in English.
Participation is free of charge and registration is requested.