The family-run company based in Vienna has been part of the VAFO Group since 2024. PetCo was introduced to the pet industry in 2014 by Katharina and Stefan Miklauz with the DOG'S LOVE brand. Within just ten years, the dynamic duo built up a successful brand portfolio. In addition to DOG'S LOVE and its cat counterpart CAT'S LOVE in the super-premium segment, PetCo also reaches the premium target group with the WOW DOG and WOW CAT brands, while PURE NATURE covers the entry-level premium segment.

www.petco.group