What's New Guide

This page introduces you to the latest and most innovative products that will be presented at Zoomark 2025, in the Pet Vision area (hall 16).

Both Pet Vision and the What’s New Guide are organised by trend. A more contemporary and functional look, with which Zoomark takes you on a journey through the four megatrends that have best interpreted the tendencies of consumers.

For each new product, exhibitors have indicated:

• the product category of reference: Accessories, Food & Snacks, Care-Hygiene-Wellbeing, Supplies for pet stores-grooming shops-veterinary surgeries, Supplies and services for industry;
• ranking according to Pet Vision's four megatrends: Value for money, Green transition, Brain & Health, Mini Mania.

Check out the What’s New Guide 2025, with hundreds of proposals just a click away!